Your Instagram account needs an increasing amount of engagement to grow. Every professional influencer and social media marketer aspires to expand their follower base. Considering Instagram’s algorithm changes, consistent growth can be quite difficult to maintain. But with a few easy tactics, you can improve your Instagram engagement, which will eventually help you reach out to more people, and build a community for yourself.
1. Communicate with accounts that have the same interests as you do
People will follow you if you follow them too. You can increase your following by reaching out to other users and interacting with them to see every photo someone likes on the Instagram app. This way, you are also making yourself a lot more visible on the platform. Always prioritize quality over quantity. Instead of spending time engaging with every account, you see, select the ones that pertain to your content. That way, you will interact with people who know and understand the genre and will be able to appreciate your work fully.
2. Engage with the content immediately after you post
Encourage followers to view your content within the first hour of posting. When this happens, the Instagram algorithm recognizes the particular post as influential and reflects it higher in the feeds of your followers. You can gather this engagement by interacting with other posts right before you upload your own. People who notice your likes and comments will also notice your post when you upload it.
3. Utilize your hashtags wisely
Instead of using random hashtags, invest in the ones that have both length and content. These hashtags summarize your post in a few words, making it easier for people to recognize its intent. Plus, using detailed hashtags increase the chances of your post showing up when people search for something specific on the platform.
4. Formulate your captions
You might not think they’re important, but a lot of people put careful thought into writing their captions each day. A good caption is a lot more than just descriptive- it depicts your knowledge, reading, and overall personality. The length of the caption doesn’t matter as long as it is catchy and coherent.
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